Services
I help hotel and commercial real estate owners and operators grow. Most of my work today is in hotels. I do the same work for owners of multifamily, mixed-use and retail, and for sponsors building a platform. I also work for capital partners who want to hire an operator to build and run a hotel business. Every engagement starts with a 20-minute call.
Book a 20-minute call1
For: owners and sponsors deciding where to grow next, and how fast.
You get: a written plan: which markets, which product, which deals, in what order, with the numbers and the team it needs.
Proof: at Lidl US I built the real estate function as the fifth employee and led $1.8B in expansion.
2
For: owners taking a deal to a lender, a brand or an investment committee.
You get: the model, the assumptions behind it and the downside case, built the way the other side will check them.
Proof: as sponsor, I underwrote and acquired Eternal's two extended-stay hotels in Georgia in 2024.
3
For: owners who ask me some version of "Can you come in and run our stuff?"
You get: the brand, the management company and the operating team chosen and set up; then budgets, reporting to your existing partners, and the plan held to account every month.
Proof: I asset-manage Eternal's own two hotels, and I serve on the Choice Hotels Suburban Studios Owners Advisory Board.
4
For: owners with land, approvals in progress, or an asset that has outgrown its use.
You get: the best use tested against the market, the approvals path, and the development plan and team.
Proof: at Lidl US I led site selection, acquisition, entitlement and development; in Washington, DC I closed a 160K SF office redevelopment.
Most owners who call me are looking for capital. Before lenders, brands and equity partners fund growth, they look at the deal, the numbers, the plan and the team. That is the work above. I do not promise to raise money for you or sell introductions to investors.
1
A 20-minute call. No charge.
2
A 90-minute working session on your deal or plan, with a written answer within 48 hours of the session. $2,500, paid at booking. It is called the Platform Edge Session.
3
If there is more to do: guidance every week while your team does the work (Platform Edge Monthly, private quote). Scoped in writing.
Not a fit yet: anyone without a live deal, site or plan in front of them.
Book a 20-minute callHotel and commercial real estate owners and operators, and sponsors building a platform. I also work for capital partners who want to hire an operator to build and run a hotel business.
The call is free. The working session is $2,500. Ongoing work is quoted in writing after the session.
I do not promise to raise money for clients or sell introductions to investors. My work is the deal, the plan and the team that capital checks before it funds.